E! It Takes GUTZ to be a Gutierrez

It Takes <b>GUTZ </b>to be a <b>Gutierrez</b> breaks record ratings for <b>E</b>!<br /> <br /> <b>E!</b>’s first-ever international reality series wins its  timeslot in the Philippines among key demographics.<br /> <br /> The Gutierrez Family.  Eddie Gutierrez, <b>Ruffa Gutierrez, Raymond Gutierrez, Annabelle Rama-Gutierrez</b> and <b>Richard Gutierrez</b>.  Photo courtesy of <b>Cholo Dela Vega</b>.<br /> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlSn2whVG7u_BSNLu2YRXT41uhLRUc-YBat9Ot1cv-62vPTtMSfLHodSkIAskMxxEFY8rjSo_A20Chcdfiv7aL3ncGb_72fGyTNhXyTKle9EkP4j-pOW5lRoqqVUZ2lCA348UnEXko0uAI/s1600/E!_It+Takes+GUTZ+to+be+a+Gutierrez+breaks_photo.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="452" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlSn2whVG7u_BSNLu2YRXT41uhLRUc-YBat9Ot1cv-62vPTtMSfLHodSkIAskMxxEFY8rjSo_A20Chcdfiv7aL3ncGb_72fGyTNhXyTKle9EkP4j-pOW5lRoqqVUZ2lCA348UnEXko0uAI/s1600/E!_It+Takes+GUTZ+to+be+a+Gutierrez+breaks_photo.jpg" width="640" /></a></div> <br /> <div> <br /></div> <div> <br /></div> <div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">Filipino showbiz royalty, the <b>Gutierrez family</b>, is all GUTZ. Their new reality series<i>, It Takes GUTZ to be a Gutierrez</i> premiered across Southeast Asia on June 1 at 9pm on E!, NBCUniversal’s home of pop culture. The premiere broke ratings records for E!, becoming the channel’s highest-rated series premiere in the Philippines to date.* <o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">It was the number one non-sports program on English General Entertainment and Lifestyle channels during its<b> 9–9:30pm timeslot</b> among key demographics: Total People, Adults 16+ and Women 16+. The premiere also proved to be a hit among Men 16+, making E! the second-highest rated channel out of 80 English Pay-TV Channels (excluding Sports) during its timeslot in the demographic.<o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">“We are delighted with the stellar performance of<b> <i>It Takes GUTZ to be a Gutierrez</i></b> and the overwhelming buzz it has generated with our Philippine viewers,” said Christine Fellowes, Managing Director, Asia-Pacific, Universal Networks International. “This development strengthens and solidifies our commitment to invest in locally relevant original content for our audiences in the region.”<o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">The sizzling, six-episode <i>It Takes GUTZ to be a Gutierrez</i> gives viewers unfiltered access to the fabulously dramatic lives of the Gutierrez family. Members of this <b>sensational showbiz</b> clan include former beauty queen Ruffa, her twin brothers – screen superstar Richard and funny fashionista Raymond – and their parents, the ’60s matinee idol Eddie and political aspirant/talent manager Annabelle.<o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">Episode two reveals the aftermath of the premiere’s shocking reveal: Richard proudly and publicly confirming the existence of his and actress<b> Sarah Lahbati’s child</b> in Geneva – a baby boy named Zion. This second episode gives viewers an exclusive first look at<b> baby Zion</b> and the risks his parents are willing to take by bringing him back to paparazzi-crazy Manila. <o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">Meanwhile, Ruffa gets a visit from Annabelle during a racy magazine photo shoot, resulting in much hilarity and awkwardness. Raymond, on the other hand, opens up about his personal dilemmas and weight issues. Amidst all the drama, the <b>Gutierrezes decide</b> to go on a cruise together, taking all their turbulent tension and sensational emotions to sea.<o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <i><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">It Takes GUTZ to be a Gutierrez</span></i><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;"> airs Sundays, <b>9pm on E!</b> </span><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; mso-bidi-font-family: Arial;">Sky Cable and Destiny Channel 57, Cignal Channel 25 and Cablelink Channel 33.</span><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;"><o:p></o:p></span></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <br /></div> <div style="margin-bottom: .0001pt; margin: 0in; text-align: justify;"> <b><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">Twitter Handle: #GutzOnE<o:p></o:p></span></b></div> <i><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;">It Takes GUTZ to be a Gutierrez</span></i><span lang="EN-GB" style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; mso-bidi-font-family: Arial;"> is co-presented by Lucky Me and Perwoll; in participation with Propan.<o:p></o:p></span></div>

E! It Takes GUTZ to be a Gutierrez

It Takes GUTZ to be a Gutierrez breaks record ratings for E! E!’s first-ever international reality series wins its  timeslot in the Philippines among key demographics. The Gutierrez Family.  Eddie Gut…

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